Advertising campaign of the new collection of Fendi, which became Kendall Jenner, assumed a ton of critics, once her first shots hit the net. Brand fans raged, calling Kendall horrible model, and the photo shoot "the worst campaign of Fendi lately."
Now passion subsided a bit, and the network has the full version of the notorious photo shoot. Behind the lens of a camera-Karl Lagerfeld himself. For Kendall Jenner posed for a Maestro and Lily Donaldson, they amounted to puppets.
Style photoshoot, like the collection itself, inspired by the works of Swiss artist Sophie Tojber-Arp.